On April 21 at the 6th Congress Infocom Mobile World, the MPASS Ltd was awarded for the integrated and innovative lead generation and engagement solutions based on social media and Internet of Things, demonstrated during the MWC2016, the world’s largest gathering for the mobile industry, held annually in Barcelona. The award was received by the CEO of the company, Ms. Sophia Kallergi.
At MWC2016, MPASS Ltd launched its new digital marketing services by focusing on chatbot #mysocialpass service. This innovative service provides companies with the ability to send direct, personalized and private updates on available offers, discount coupons and personal vouchers, to their customers via social media messaging (Facebook & Twitter). The service, which finds excellent application and is available as AirMessenger for airlines and airports, designed jointly with the AIA. In July 2015 #mysocialpass service was made available to the traveling public as ATHMessenger giving to airport passengers the first chatbot service worldwide that allows users to receive alerts and updates via Facebook Messenger. Recently the service became available through Twitter.
In this conference, it was also introduced ExplorIT, MPASS Ltd new solution based on Internet of Things. This solution is intended for companies operating in the retail market who wish to offer a personalized and improved shopping experience to their consumers, leading in increasing response rates and impulse buying in the street shops.
Since 2009, MPASS Ltd designs and develops effective and innovative personalized digital marketing and lead generation solutions, perfectly adapted to the specific requirements of its customers. Creating new interactive experiences achieves fidelity and commitment of consumers. The development and success of MPASS is based on its people as well as in the research and development of modern, flexible and qualitative methods of digital communications. This is confirmed by its customers’-major companies in the market- continuous trust.